How to choose the right CRM software for your business?

Answer

To choose the right CRM software: (1) Define your sales process and identify pain points. (2) List must-have features — pipeline management, email integration, reporting, mobile app. (3) Decide: custom CRM vs off-the-shelf (Salesforce, HubSpot). (4) Consider integration with existing tools — ERP, email, WhatsApp. (5) Evaluate total cost of ownership including licences and customisation. SomSkillTech builds custom CRM starting from ₹80,000 with full ownership.